QualitA4t Marktbezogenen Planung Erfolgsauswirkungen Wahrnehmungsunterschiede PDF 9927c8b3c

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by Bernhard Schenkel : Die Qualität der marktbezogenen Planung: Konzeptualisierung, Erfolgsauswirkungen, Determinanten, Wahrnehmungsunterschiede (German Edition)

ISBN : #3835006215 | Date : 2006-11-24

Description :

PDF-07fcd | Bernhard Schenkel entwickelt ein Modell, das es Unternehmen ermöglicht, ihre Planungsaktivitäten systematisch zu bewerten, und zeigt, dass eine gute Planung sowohl den Markterfolg eines Unternehmens als auch die kosteneffiziente Abwicklung der Unternehmensaktivitäten positiv beeinflusst. Er beschreibt die unternehmensinternen und -externen Voraussetzungen für eine hochwertige marktbezogene Pla… Die Qualität der marktbezogenen Planung: Konzeptualisierung, Erfolgsauswirkungen, Determinanten, Wahrnehmungsunterschiede (German Edition)


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Die Qualität der marktbezogenen Planung: Konzeptualisierung, Erfolgsauswirkungen, Determinanten, Wahrnehmungsunterschiede (German Edition) by by Bernhard Schenkel

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Cognitive Style and Use: Innovativeness for Applications Software in Home Computing – Implications for New Product Strategy (Working Papers in Consumer Research) PDF




by Gordon R. Foxall : Cognitive Style and Use: Innovativeness for Applications Software in Home Computing – Implications for New Product Strategy (Working Papers in Consumer Research)

ISBN : #0704413760 | Date : 1993-11

Description :

PDF-70958 | … Cognitive Style and Use: Innovativeness for Applications Software in Home Computing – Implications for New Product Strategy (Working Papers in Consumer Research)


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Cognitive Style and Use: Innovativeness for Applications Software in Home Computing – Implications for New Product Strategy (Working Papers in Consumer Research) by by Gordon R. Foxall

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The Huawei Way: Lessons from an International Tech Giant on Driving Growth by Focusing on Never-Ending Innovation (Business Books) PDF




by Yang Shaolong : The Huawei Way: Lessons from an International Tech Giant on Driving Growth by Focusing on Never-Ending Innovation (Business Books)

ISBN : #1259643050 | Date : 2016-11-02

Description :

PDF-fc70f | Model your company’s future on the success of tech’s quiet giantBusinessWeek once listed Chinese tech firm Huawei as one of the ten most influential companies on the planet, and Time placed its founder Ren Zhengfei in the top 100 most influential men in the world. Once considered an insignificant upstart bound for failure like so many other early tech companies, Huawei is now a $62 billion com… The Huawei Way: Lessons from an International Tech Giant on Driving Growth by Focusing on Never-Ending Innovation (Business Books)


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Can the World be Wrong?: Where Global Public Opinion Says We’re Headed PDF




by Doug Miller : Can the World be Wrong?: Where Global Public Opinion Says We’re Headed

ISBN : #1783534214 | Date : 2015-11-09

Description :

PDF-0c362 | When the global economy and world order become uncertain, where do we look for a sense of where things are heading? Can the World Be Wrong? lays out a compelling case for looking to long-term trends in global public opinion to help predict the future. Written by a pioneer of global polling, the book is provocatively illustrated by decade-long public opinion trends across 20 countries, on subjects… Can the World be Wrong?: Where Global Public Opinion Says We’re Headed


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Can the World be Wrong?: Where Global Public Opinion Says We’re Headed by by Doug Miller

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Mobile Marketing VerkaufsfB6rderma9Fnahmen Einstellungsbildung Marketingmanagement PDF 8ac37b455

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Mobile Marketing: Eine experimentelle Studie über den Einfluss von mobilen Verkaufsfördermaßnahmen auf die Einstellungsbildung und die … Marketingmanagement) (German Edition) PDF




by Katharina Lange : Mobile Marketing: Eine experimentelle Studie über den Einfluss von mobilen Verkaufsfördermaßnahmen auf die Einstellungsbildung und die … Marketingmanagement) (German Edition)

ISBN : #3631730667 | Date : 2017-08-31

Description :

PDF-a3b4b | Anhand unterschiedlicher Produktkategorien untersucht diese experimentelle Studie den wachsenden M-Commerce-Markt. Die Autorin führt aus, wie der mobile Kommunikationskanal für Unternehmen eine Vielzahl einzigartiger Eigenschaften bietet. Im Mittelpunkt des Interesses steht dabei, welchen Einfluss Mobile Marketing auf die Einstellungsbildung hat und wie mobile Verkaufsfördermaßnahmen die Kaufe… Mobile Marketing: Eine experimentelle Studie über den Einfluss von mobilen Verkaufsfördermaßnahmen auf die Einstellungsbildung und die … Marketingmanagement) (German Edition)


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Sustainable Global Marketplace Proceedings Developments PDF Be184cac8

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: The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319108727 | Date : 2014-10-27

Description :

PDF-e1f50 | Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these event… The Sustainable Global Marketplace: Proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference (Developments … of the Academy of Marketing Science) PDF




: Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference (Developments … of the Academy of Marketing Science)

ISBN : #3319109502 | Date : 2014-10-26

Description :

PDF-a46e8 | Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these event… Ideas in Marketing: Finding the New and Polishing the Old: Proceedings of the 2013 Academy of Marketing Science (AMS) Annual Conference (Developments … of the Academy of Marketing Science)


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by Chris Hackley : Marketing in Context: Setting the Scene

ISBN : #1137297107 | Date : 2013-11-08

Description :

PDF-7eb13 | The best marketing doesn’t just focus on the individual psychology of the consumer, it operates at a cultural level. It frames choices so that the consumer isn’t aware their buying decisions are being influenced. Hackley shows how marketing must set the scene and identify the broader cultural context to successfully influence consumers…. Marketing in Context: Setting the Scene


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Marketing in Context: Setting the Scene by by Chris Hackley

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Vermarktung Spitzenhandballs B6konomische Analyse Handball Bundesliga PDF F502da5f1

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Vermarktung des Spitzenhandballs: Eine ökonomische Analyse der Handball-Bundesliga Frauen (German Edition) PDF




by Gabriele Mielke : Vermarktung des Spitzenhandballs: Eine ökonomische Analyse der Handball-Bundesliga Frauen (German Edition)

ISBN : #3834922420 | Date : 2010-03-11

Description :

PDF-9e7b0 | Die überwältigende Konkurrenz durch die bekannteren Männerligen, der erhöhte Kostendruck und eine forcierte Erfolgsorientierung machen es unerlässlich, Vermarktungspotenziale im Nischenmarkt Frauenhandball optimal auszuschöpfen. … Vermarktung des Spitzenhandballs: Eine ökonomische Analyse der Handball-Bundesliga Frauen (German Edition)


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Trust, Reputation, and Security: Theories and Practice: AAMAS 2002 International Workshop, Bologna, Italy, July 15, 2002. Selected and Invited Papers (Lecture Notes in Computer Science) PDF




: Trust, Reputation, and Security: Theories and Practice: AAMAS 2002 International Workshop, Bologna, Italy, July 15, 2002. Selected and Invited Papers (Lecture Notes in Computer Science)

ISBN : #3540009884 | Date : 2003-07-29

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PDF-a557f | This special issue is the result of the workshop Deception, Fraud and Trust in Agent Societies, held in Bologna on July 15, 2002 as part of the Autonomous Agents and Multi-Agent Systems 2002 Conference (AAMAS2002), organized by Rino Falcone, Suzanne Barber, Larry Korba, and Munindar Singh. The workshop included a special track on “Privacy and Protection with Multi-Agent… Trust, Reputation, and Security: Theories and Practice: AAMAS 2002 International Workshop, Bologna, Italy, July 15, 2002. Selected and Invited Papers (Lecture Notes in Computer Science)


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